Teenagers still like a good story. During my youth ministry day I could always
get the kids to focus when I told them a good story. It also helped when there
was some humor involved. A recent study
of members of Generation Z, today’s current children and teens, seems to
indicate they are not different. The
study was done by U.S.-based AdReaction explored their attitudes toward advertising
formats. Fifty-six (56%) of those polled
said an ad must tell a good story. That
was the number three response to humor (72%) and good music (58%). Surprisingly, have a celebrity involved in
the ad was not all that important (26%).
How does this apply to the church and our message, you
might ask? To start with we have a great
story to tell. It is story of God’s love
expressed in Jesus Christ and message of love and grace he lived. During this season of Easter it is a story of
hope and eternal life. It is a message
we must live out every day. We live in a
world where people long for hope. When
we live confidently and expectantly in the midst of turmoil and change, we are
being Easter people. When we look at
death itself as nothing to fear, we are Resurrection People. When are directing that message at teens and
young adults we probably need to make sure we include some wholesome humor and
good music as well.
I believe is also means telling our personal stories of how Jesus has
impacted our lives. We all have faith
stories to tell and in the right format those narratives need to be
related. Within our circle of family and
friends there can be numerous opportunities, but what about relating to those
we do not know? I sincerely believe we
can share that story with them as well.
The story must first be told through our actions. When we are open and express love and concern
for them. That might mean listening to
their story, and in the process they might ask to hear ours.
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