I recently found out that I am a “Cusper.” I guess I should be somewhat relived that my
generation at least has an identity. In case you are puzzled, Custers are those
born on the “cusp” of a generation. I
was born in 1946 and always was labeled as a Baby Boomer but in reality I do
not fit the mold. While most Baby
Boomers want to retire and move to Sun City, or some similar “senior adult”
community, I have no desire to spend the rest of the life play cards and
hanging with other “old” people. I
definitely do not see myself as a member of the “Silent Generation.” Other than hearing World War II from my Uncle
Don, a WW II Veteran, I have no experience with that conflict. Now I have a hanger on which I can place my
generational cap. I am a “Cusper.”
Okay, I am not a Cusper in the current context. That is a term that seems to be reserved for
those born on the cusp of the Millennial and Gen Z generations. Loosely, they are those born during the last
decade of the 20th Century. As a group, they are less self-absorbed and
more focused than Millennials but not as driven to change the world as Gen Z’s.
They also have vague memories of 9/11 and can recall life before hand-held
mobile devices. Like many Gen Z’s,
Cuspers tend to be driven by social and environmental issues. They desire to affiliate with organizations
that are engaged with the world and the community. They want to make a difference in the world. Ministries to the homeless or economically
challenged are important to them. They
will support efforts to feed starving children whether it is in Africa or inner
city America. They also are
environmentally conscious.
It is probably best to remember that all Generational
labels are arbitrary. Not every person
born within a period of time is going to be exactly like every other person
their age. God has created us each as a
unique individual. That uniqueness is
what makes the world an interesting place but it can also frustrate those who
desire to market a product or design a ministry to reach them. In the case of those born too late to be a “true”
Millennial and too old to a genuine member of Generation Z, they now have a generational
identity.
That does not make it easier to minister to the current Cuspers. Part of that is their
transient lifestyle. Many of them are
still in college, meaning they drift in and out of our lives. Even if they are starting a career, they are
probably still struggling to establish an adult identity. All of which serves as a reminder that we
need to not focus on ministering to a generation and more on reaching
individuals one on one.
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